![]() ![]() Alongside the elevated adoption of account-based marketing strategies, these factors are contributing to market growth. Hightouch is a pioneering Series B startup, backed by some of the most renowned investors in Silicon Valley. The market’s growth is likely to be fueled by the increasing usage of digital channels by consumers as well as the rising consumer demand for personalized experiences across those channels.The global customer data platform (CDP) market is projected to reach a value of $20.5B by 2027, growing at a CAGR of 34%, according to Marqual IT Solutions.Source: Hightouch WHY DOES THE MARKET MATTER? The startup has established partnerships with Snowflake, Fivetran, Outreach, dbt, and Amplitude, among others.Some of Hightouch’s prominent customers include Betterment, Nandos, Plaid, Ramp, and SurveyMonkey. ICONIQ Hightouch: Democratizing Data Access and Actionability Across Your Organization We are excited to partner with co-founders Josh Curl, Kashish Gupta and Tejas Manohar and the amazing team at Hightouch as they help organizations operationalize their valuable data and enable more teams to act on the insights. Its client base includes several Fortune 500 companies. Through our investments in data and developer infrastructure tools like Alteryx, Collibra, Datadog, Dataiku, dbt Labs, Fivetran, Gitlab, HashiCorp, Hightouch, Monte Carlo and Snowflake the ICONIQ Growth team has developed an appreciation for the major tectonic shift underway as the world reorients their strategic priority towards embracing new.The company has reportedly more than doubled its revenue since its Series A round in July 2021.Hightouch’s hundreds of customers range from fast-growing startups like Plaid, Betterment, Calendly, and Lucidchart to large enterprises like AXS, Nando’s, and Autotrader. Hightouch recently launched its second product, Hightouch Audiences, which allows anyone to define data needs for particular tools, regardless of their SQL knowledge level. In November, Hightouch announced 40M in Series B financing at a 450 million valuation led by ICONIQ Capital. Highly experienced in PLG strategies, driving monetization and enterprise initiatives, leading 100+ cross-functional teammates and stakeholders, and building and developing new products.San Francisco-based Hightouch enables companies to unify customer data from across different sources, through reverse ETL (extract, transform, and load), in order to power CRM, marketing, and support tools.The round drew participation from ICONIQ Growth, Y Combinator, Afore Capital, Amplify Partners, and Bain Capital Ventures, among others. The company intends to use the funds to expand their investment in product and engineering. Hightouch, a reverse ETL technology provider, has raised $40M in a Series B round. Hightouch series iconiq growth 450msawersventurebeat software This enables every business team-sales, marketing, support, success- to get real-time customer data in the software they use to talk to customers including CRM, email, and support platforms.
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